This policy has been updated on and is effective as of December 6, 2023
HHCMC Cape May County (“HHCMC”) respects your privacy and preferences. This privacy policy (the
“Privacy Policy”) sets forth the terms under which you share your personal data with HHCMC, what
information HHCMC processes, how HHCMC collects and uses your data, and your rights with respect to
understanding and modifying how it will be collected and used.
I. How does this Privacy Policy apply to you?
Generally: This Privacy Policy applies to the personally identifiable information (“Personal
Information”) provided to HHCMC when you make a donation, register for an event, sign up for a
newsletter, visit our Website, or otherwise provide us with information via the HHCMC Website located
at habitatcapemaycounty.org, or any other domain names owned or controlled by HHCMC, including any
content, functionality, and/or services offered on or through same (the “Website”). It also applies to the
Personal Information you may provide to HHCMC via telephone, email, regular mail, social media,
texting, mobile applications, at a special event, in response to a solicitation, or face-to-face.
Minors: HHCMC will not knowingly solicit, collect, or otherwise process any Personal Information from
children under the age of 16 without parental consent. Children under 16 are not authorized to make a
donation or purchase, sign up for an event or program, or otherwise provide any personally identifiable
information without consent from a parent or legal guardian.
II. Categories of Information We Collect
It is optional for you to engage in any event or activity; however, if you choose to do so, we may require
that you provide certain Personal Information. Depending upon the activity, some of the information we
ask you to provide is required and some is voluntary. If you do not provide required information for a
particular event or activity, you may not be permitted to engage in that event or activity.
We collect Personal Information in three ways. First, we collect Personal Information that you provide to
us. Second, we collect certain Automated Information (as defined below) that may contain Personal
Information when you use our Website. Third, we may collect Personal Information from public sources
or from third parties who have obtained such Personal Information in compliance with applicable laws
and have the legal authority to provide such Personal Information to us.
HHCMC will only collect Personal Information about you that is relevant to the type of transaction or
project you have engaged in with us.
Contact information: We may receive and retain Personal Information about you when you contact
HHCMC to make a donation; apply for a position with HHCMC; sign up for any of HHCMC’s activities
or online content (such as newsletters or message boards); or when you telephone, email, or write to us, or
engage with us via social media channels. Data such as your name, email or postal address, telephone or
mobile number are necessary both to execute these transactions as well as to enable us to contact you for
further engagement.
Credit card and billing information: When you make a donation or purchase, in addition to your
contact information, HHCMC asks for your billing address and credit card or other financial services
information. HHCMC uses a third-party banking agent to process your payments via a secured socket
layer connection (TLS 1.2 using SHA 256 encryption) to a secured server that verifies your credit
card/bank information. The agent returns a unique tracking number only, which cannot be decrypted to
obtain the payment card information, and HHCMC never retains your complete credit card number.
Only employees who need access to your Personal Information to perform a specific job are granted access to
that information, and HHCMC and our banking agent will not share your credit card/bank information
with any other third party.
Sensitive Personal Data: We do not collect your “Sensitive Personal Information” (e.g., mental or
physical health or dietary information, racial or ethnic origin, religious beliefs, sexual orientation,
citizenship or citizenship status) unless there is a clear reason for doing so–and then only to the extent
that we have your permission to collect such data and it is required to ensure that we provide appropriate
facilities or support to enable you to participate in the event or to have access to HHCMC’s services or
programs. All Personal Information of a child will be treated as Sensitive Personal Information and
collected and retained only with explicit consent of a parent or legal guardian.
Automated Information: We also collect information, some of which may be Personal Information,
through automated means when you visit our Website (“Automated Information”) such as:
· the IP address of the device you use to connect to the internet (which may include information
about your geographic location)
· the unique identifiers of your device
· your browser characteristics
· your device characteristics
· your operating system
· your language preferences
· the websites you visited before coming to our Website or through which you were referred to our
Website
· information on actions taken by you on our Website
· dates and times of your visits to our Website
· The pages you accessed on our Website
Most web browsers automatically accept cookies. If you do not wish to have cookies on your system, you
can set your browser to refuse them. Please review the specific instructions from your browser in order to
do this. However, please note that not accepting cookies may make certain features of our Website
unavailable or difficult to view or use.
Information We Obtain from Third Parties: We may obtain Personal Information from third parties in
a number of ways:
· We may obtain Personal Information from third parties for marketing and business purposes. If
we obtain Personal Information from third parties for any of these purposes, we will require that
any third parties from whom we may obtain such Personal Information represent to us that they
have acquired the Personal Information in compliance with all applicable laws and have the right
to provide us such Personal Information for our marketing purposes;
· We may collect Personal Information from publicly available sources.
III. How will HHCMC use your personal data?
HHCMC may use your Personal Information for the following purposes:
a. For administrative reasons, including:
· “service administration,” which means that HHCMC may contact you for reasons related to
administering any donations you have made, the completion of commercial or other transactions
you have entered into with us, or the activity or online content you have signed up for;
· to confirm receipt of donations (unless you have asked us not to do this), and to say thank you
and provide details of how your donation might be used;
· in relation to correspondence with us whether by letter, email, text, social media, message board
or any other means, and to contact you about any content you provide;
· for internal recordkeeping so as to document your relationship history with us;
· to complete sales transactions you have entered into with us, for example at The Habitat Store;
· to implement any instructions you give us with regard to withdrawing consent to send marketing
information;
· to use IP addresses to identify the location of users, to block disruptive use, and to establish the
number of visits from different countries.
b. For marketing and fundraising
Sections III and IV describe what data may be used for marketing and fundraising purposes and under
what circumstances.
c. Analysis
To analyze and improve the activities and content offered by the HHCMC Website to provide you with
the most user-friendly navigation experience. We may also use and disclose Personal Information in
aggregate (so that no individuals are identified) for marketing and strategic development purposes.
IV. Why do we hold and process personal data?
HHCMC may request from you, or you may volunteer to provide, your contact information, including
your name, mailing address, phone number(s), social media handles and email address(es), and payment
information. We hold and process supporters’ Personal Information for a number of reasons:
· to keep a record of donations made and actions taken by our supporters and our communications
with them;
· to send supporters marketing information about our projects, fundraising activities and appeals
where we have their consent or are otherwise permitted to do so;
· to fulfill contractual obligations entered into with supporters;
· to support volunteers, such as during builds or fundraising events;
· to support community-based fundraising and campaigning;
· to ensure we do not send unwanted information to supporters or members of the public who have
informed us they do not wish to be contacted;
· to manage supporters’ accounts and provide customer service;
· to offer contests, giveaways, or other promotions;
· to enforce the Website Terms of Use; and/or
· to perform other functions as described at the time HHCMC collects information.
V. When will we send you personalized marketing communications?
HHCMC will contact you for marketing purposes—for example, to keep you up to date on our work, or
let you know how you can support that work—only where we have your consent or we are otherwise
allowed to do so because of your prior engagement with HHCMC.
We will make it easy for you to tell us if you would like to receive marketing communications from us
and hear more about our work and the ways in which you would like to receive this information. We will
not send you marketing material if you tell us that you do not wish to receive it. Instructions for how to do
so are below (see Section IX below “How to control what we send you or update your Personal
Information”).
VI. How and when do we obtain information about you?
In addition to the means otherwise described in this Privacy Policy, including with respect to the
information we collect, HHCMC may obtain your personal data in the following circumstances:
a. When you access HHCMC’s Website or social media
We might also obtain your Personal Information through your visit to our Website or your use of social
media, depending on your settings or the privacy policies of these social media and messaging services.
To change your settings on these services, please refer to their privacy notices, which will tell you how to
do this.
b. When the information is publicly available
We might also obtain Personal Information about individuals who may be interested in giving major gifts
to organizations like HHCMC. In these cases, we may seek to find out more about these individuals’
interests and motivations for giving through publicly available information. The information sources may
include newspaper or other media coverage, open postings on social media sites and services that
aggregate data on charitable giving.
c. When and why we use cookies
Cookies are a useful way for us to understand how supporters use HHCMC’s Website. When you visit our
Website, we will use cookies to collect data from your computer or other device, such as a smart phone or
tablet. Cookies are created by your web browser when you visit our Website. Every time you return to our
Website, your browser will send the cookie file back to the Website’s server. Cookies improve your
experience of using our Website by, for example, preserving your preference settings so that you are
shown information likely to be most relevant to you, and measuring your use of the Website so that we
may continuously improve it. Cookies can also be used to show you relevant HHCMC content on social
media services.
The HHCMC Website may contain hyperlinks to websites owned and operated by other organizations.
These third-party websites have their own privacy policies, including policies on the use of cookies,
which would apply to the use of Personal Information you submit, or which is collected by cookies while
visiting those websites. HHCMC cannot accept responsibility for the privacy practices of such third-party
websites, and we recommend therefore that you familiarize yourself with their policies.
Other ways we use cookies to enable us to improve our services:
· remembering if you are logged in so you can move around the Website without having to log in
again on each page (for example if you are in checkout);
· measuring how many people are using each page of the Website and for how long so that we can
try to improve the quality of our Website;
· enabling you to view content shared on social media or sharing sites;
· “re-targeting” in advertising campaigns so that third-party vendors can display advertising to you
about HHCMC or other related entities as you use the internet.
How to manage and delete cookies. If you wish to restrict or block the cookies set by the HHCMC
Website, you can do this through your computer or device’s browser settings. The Help function within
your browser should tell you how. Alternatively, you may wish to visit www.aboutcookies.org, which
contains comprehensive information on how to do this on a wide variety of browsers. You will also find
details on how to delete cookies from your computer as well as more general information about cookies.
Please be aware that restricting cookies may affect the functionality of the HHCMC Website.
If you visit our Website as an anonymous visitor (e.g., you switch off cookies), HHCMC may still collect
certain information from your browser, such as the IP address (which uniquely identifies a computer or
other internet device).
VII. How we share your information inside and outside the Habitat Network
Unless you instruct us otherwise by opting out, HHCMC may share your personal data with organizations
with which HHCMC partners, as well as other companies whose products and services may be of interest
to you. In these cases, we may also provide you with information about services from third parties, unless
you inform us that you do not want to receive this information.
HHCMC’s service providers and business partners: We may need to share your information with
service providers, data brokers, third-party advertisers, payment processers, and/or government agencies
who help deliver our mission, services, objectives, and fundraising activities. HHCMC may rent, sell, or
exchange names, postal addresses, telephone numbers and donation history to other organizations.
Social Media Sites: We may also use your email address and phone number to match to your Facebook
or other social media account(s) in order to show you HHCMC content while you use those services. We
only do this where you have consented to receiving marketing emails. In addition, we may also use your
email address and phone number to link to Facebook or other social media sites in order to identify other
users of these sites whom we believe would be interested in HHCMC.
Where legally required: We will also comply with legal requests where disclosure is required or
permitted by law (for example to government bodies for tax purposes or law enforcement agencies for the
prevention and detection of crime, subject to such bodies providing us with a relevant request in writing).
VIII. How long will HHCMC keep your Personal Information?
We will hold your Personal Information on our contact lists only for as long as you continue to provide
your consent. If you request that we stop sending you marketing materials, we will keep a record of your
contact details and appropriate information to enable us to comply with your request not to be contacted
by us.
IX. To exercise your privacy rights or to change the way we communicate with you:
· email us at executive.director@habitatcapemay.org
· or write to us at:20 Court House S Dennis Rd, Cape May Court House, NJ 08210
You can opt out of marketing emails at any time by clicking the unsubscribe link in any marketing email
from HHCMC.
For your protection, we will use commercially reasonable efforts to verify your identity when you are
exercising your right to have personal data corrected or deleted or to receive a copy of your personal data
before implementing your request. If you are submitting a request on behalf of someone else, we may ask
for additional verification, such as written documentation or other proof of authority. We will try to
comply with your request as soon as reasonably practicable, consistent with applicable law.
X. Changes to HHCMC’s Privacy Policy
This Privacy Policy was last updated as of the date written above. It may be updated from time to time, so
you may wish to check it each time you submit Personal Information to HHCMC. If you do not agree to
these changes in this update, please review the instructions in Section IX to update your preferences and
discontinue use of the Website. If material changes are made to the Privacy Policy, we will notify you by
placing a prominent notice on the Website.